Membership & Loyalty System

Subscription tiers with checkout upsells, auto-applied discounts, and store credit

PHPWordPressWooCommerceJS

Checkout payment step — membership upsell cards render inline, instantly recalculating order summary with recurring subtotal, tax, and first renewal date

The Problem

No Loyalty Infrastructure

High-value repeat buyers were treated the same as first-time visitors. No pricing differentiation, no stickiness mechanism, and no incentive to stay versus shopping on Amazon or Etsy. Repeat customers generated revenue but had zero reason to feel locked in.

The Solution

Three-Surface Membership Plugin

A custom plugin with three integrated surfaces: a dynamic membership sales page, a checkout upsell flow with live discount application, and a member dashboard in My Account. Two tiers — Standard ($9.99/mo) and Business ($19.99/mo) — with planned spend-based tiers (Ruby, Emerald, Diamond).

Visual Walkthrough

Sales page — perks grid, Most Popular badge, FAQ accordion, and testimonials section

Checkout upsell — selecting a tier instantly recalculates order summary with recurring subtotal and first renewal date

Member dashboard — tier status, discount visibility, and store credit balance in My Account

Key Features

What It Does

Membership upsell cards inline at checkout payment step
Live order summary recalculation on tier selection
Auto-applied discounts — no coupon code needed
Store credit checkbox for members at checkout
Dynamic sales page with perks grid and FAQ accordion
Most Popular badge on recommended tier
Testimonials section on sales page
Member dashboard in My Account

Status

Current Progress

In Progress

Core build complete on staging. Finalizing spend thresholds for planned spend-based tiers (Ruby, Emerald, Diamond). Dashboard redesign pending before go-live.